Beyoncé As Mrs Carter In Swimwear For H&M’s ‘HOLIDAY’ Campaign (FULL)

Last month, we shared a picture of Beyoncé in a gorgeous beach pose mode in Bahamas for Swedish retail giant, H&M in the brand’s upcoming summer campaign.

The campaign which features Beyoncé as Mrs Carter shows her HOT HOT body in a variety of affordable swimwear/beachwear outfits all inspired by the star’s personal style. The shoot is by Inez van Lamsweerde and Vinoodh Matadin.

Each one of the beachwear outfits explores the different emotions of women in four elements – fire, water, earth and wind – shares Beyoncé.

Enjoy the pictures below. The pieces would hit the stores by June but expect to see Mrs Carter in magazines and possibly billboards (depending on which side of the Atlantic you live in).